During the New Year period, Tianhe district in Guangzhou organized a range of cultural and commercial activities to stimulate urban consumption.

Singer G.E.M. performs at the Guangdong Olympic Sports Center. [Photo/WeChat account: tianhefabu]

At the Guangdong Olympic Sports Center, G.E.M.'s concert attracted tens of thousands of attendees, boosting nearby hotel bookings and dining traffic. In 2026, Tianhe plans to host 53 large-scale concerts, featuring performances by many well-known artists.

Tianhe announces plans to host over 50 large-scale concerts in 2026. [Photo/WeChat account: tianhefabu]

Other activities, including lion dance competitions at Huacheng Square and the Guangzhou Haixinsha Carnival, offered diverse cultural experiences. Orchestral performances were also held in local theaters during the holiday period.

The lion dance competitions attract hordes of excited spectators at Tianhe's Huacheng Square. [Photo/WeChat account: tianhefabu]

By integrating cultural, commercial, and tourism resources, Tianhe has reinforced its role as a leading entertainment destination. The district's venues and theaters host thousands of shows annually, supporting industries like hospitality and retail. Upcoming Spring Festival events, including traditional flower markets and heritage fairs, are set to further drive seasonal consumption.